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What ‘Five Guys’ Can Teach You About Life and Business

Two things: abundance and mastery

Serge Faldin
6 min readJan 22, 2020

It’s not just about the burgers. (Although let’s all agree — they are amazing).

When I eat at ‘Five Guys,’ I feel like I am at Crusty Crabs, from the Spongebob cartoon. They sure have some secret ingredient that makes them so unique.

And as I was devouring my double burger with relish, pickles, fresh tomatoes, and grilled onions as my free toppings, I couldn’t help but wonder what makes it so unique.

Why am I sitting at ‘Five Guys’ and not McDonald’s? And why are they so popular that when people walk past one of their joints, they can’t help but stop and exclaim, ‘Hey, check it out, it’s ‘Five Guys’!

But most importantly, what can you learn from this hugely successful burger joint, that will help you become successful both in life and business?

Two Things: Mastery and Abundance

“The future belongs to those who learn more skills and combine them in creative ways.” — Robert Greene, ‘Mastery’

My father likes peanuts.

He doesn’t eat burgers, because he doesn’t eat meat, but he loves to stop at ‘Five…

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Serge Faldin
Serge Faldin

Written by Serge Faldin

Honest thoughts. Unpopular opinions. Not necessarily true or smart. | Bylines: The Guardian, Truthout, Meduza, Prospect | Personal essays: sergeys.substack.com

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